Kathy Sierra, a favorite author and speaker, talks about using the same attitude in corporations. (The following graphic comes from her website.)

The philosophy is simple. Empower and inspire others to greatness. This new age we live in is unforgiving of sneakiness and the spin factor. Sooner or later, being manipulative will catch up with you, because you will be discovered and the whistle will be blown.

It is much better for everyone if we can work to help others achieve greatness. Our students, our customers, our friends and family. Years ago, Denis Waitley wrote a book called “The Double Win” which talks about how we can arrange our relationships so we do what is best for everyone involved– the Win/Win. This is the essence of great teaching, great companies, and great leadership. I think the new digital age in which we live will reward people who decide to operate this way.